Can_? Can lah!
Tan Jia Xin (Jasreen)
CAMPAIGN
Can_? Can Lah! is a causeway kindness campaign that turns the everyday cross-border commute into an opportunity for empathy, connection, and shared storytelling. The project gathers real stories from commuters who travel between Johor Bahru and Singapore for work, study, and family, and transforms them into public-facing visuals that remind others of the human reasons behind the journey.
Design touchpoints include checkpoint walkway murals, bus window stickers, and AR interactions, all of which stimulate thought, build patience, and turn waiting time into meaningful engagement.
Design touchpoints include checkpoint walkway murals, bus window stickers, and AR interactions, all of which stimulate thought, build patience, and turn waiting time into meaningful engagement.
I’m a graphic and digital designer driven by a passion for storytelling and crafting visuals that spark connection. With experience in print, digital, and motion design, I’ve collaborated with brands to shape identities through social media content, video clips, and brand collateral. I love transforming complex ideas like data into visually compelling infographics and designing content that invites audience interaction.
Fluent in Adobe Creative Suite, Procreate, and video editing tools, I’m always exploring new styles and techniques to bring ideas to life in fresh and thoughtful ways.
Outside of design, you’ll likely find me using Procreate to paint portraits, watching films, or playing volleyball on the court!
Fluent in Adobe Creative Suite, Procreate, and video editing tools, I’m always exploring new styles and techniques to bring ideas to life in fresh and thoughtful ways.
Outside of design, you’ll likely find me using Procreate to paint portraits, watching films, or playing volleyball on the court!
Can work with Jia Xin? Can lah!
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Singapore Institute of Management | Royal Melbourne Institute of Technology
Bachelor of Communication Design
Bachelor of Communication Design
